Page 20 - Discover Israel Magazine - Philippines Edition 2019
P. 20
The Sarona complex
Jaffa's Flea Market. Photos: Guy Yechiely Photo: Shutterstock
Jaimi Silverberg
A boutique in Jaffa With such a wide variety of Jaffa
The Hatachana Compound markets and malls, it’s no
wonder Tel Aviv has been Old Jaffa is one of the most ancient port cities
crowned the fashion capital in the world, filled with history and culture.
of Israel. Whether you’re looking for local A stroll through the narrow and winding
craft, unique souvenirs, handmade jewelry or alleyways, interspersed with golden historic
everyday retail therapy, this Tel Aviv shopping stone buildings, will leave you in jaw-dropping
guide has you covered! awe. People love to wander through the many
art galleries this picturesque port has to offer.
Sarona Maskit, Israel’s re-born fashion house, is
located here. Founded in 1954, Maskit is a
Sarona is one of the trendiest shopping luxury fashion brand founded by Ruth Dayan,
areas in Tel Aviv. Located in the heart of the the former wife of late General and Statesman
city, this complex is perfect for an outdoor Moshe Dayan. Though sold internationally
shopping experience. The beautifully restored in prestigious stores such as Bergdorf
buildings are home to a variety of luxury Goodman and Neiman Marcus, what could
brands, including Tommy Hilfiger, Fred be better than entering Israel’s fashion house
Perry, G-Star & Liebeskind. Sarona is also and observing its history and vintage designs
adorned by local fashion brands, upscale for yourself? For a spot of hotel luxury, look
jewelers, beauty products and a variety of no further than the entrance of the Jaffa
art galleries. The surrounding architecture district where The Setai Tel Aviv is located,
and greenery provides a picturesque and offering a grand experience with views of the
tranquil backdrop to this shopping area. A Mediterranean Sea only one could dream of.
successful day of shopping is guaranteed to
work up an appetite, so be sure to explore Neve Tzedek
Sarona’s indoor food market, an 8,700m²
space housing every imaginable cuisine from Shabazi Street is the main axis of Tel
all around the world! Aviv’s beautifully manicured Neve Tzedek
neighborhood. Known as Tel Aviv’s ‘White
City’s first’ quarter, over the years the real estate
D I S C O V E R I S R A E L 20